August 30, 2013Got competition? If the wall in your office has an indent from where you keep banging your head trying to…
August 20, 2013We’re surrounded by technology that allows us to communicate across greater distances, at greater speed, and with a far larger…
July 5, 2013Branding is the process of translating brand strategy into visual elements where people get to know a company and decide…
June 13, 2013Beauty may be in the eye of the beholder, but on element of a well-distilled brand, visual communication, is about…
June 6, 2013Remember the children’s story “The Emperor’s New Clothes”? A couple of scammers hoodwink a vanity-laden emperor into parading through town…
May 20, 2013When many of us think of the phrase branding, we imagine dusty cowboys pulling a cow from the herd, holding…
May 13, 2013“They’ll never fall for it,” said the old man, shaking his head, wearily. Ten long years of war with nothing…
May 6, 2013Bold in advertising. It’s a phrase that’s often associated with words like brash, loud, and in your face. One that…
April 30, 2013Fish fingers may not be for everyone, but one food production company has found a way to increase their product’s…
April 18, 2013When it comes to size, it’s been said that: If you judge an item strictly by its size, then any…
